I am pleased to announce that AIIM has just introduced the AIIM Social Media Governance Practitioner course. This course covers the processes, roles and responsibilities, and instruments required to successfully bring social media into the organization's governance framework for compliance, legal and regulatory requirements, and best practices for information management
A common mistake in social media governance is having a policy for the different types of social media instead of being broad enough to cover all platforms in one policy
No, social media governance is not an oxymoron...And yet it still has to be done - if you have any doubts that your or your organization's social media is discoverable or falls under existing regulatory requirements let me put that to rest
No, this is not about conformist behavior, pushback from the Facebook IPO, or the superficial nature of social media. This is the cost of doing human business from here on in and it is non-negotiable
Here's a list of some of the social media governance resources I have found useful
Specially coming together with Social Media, and even more when I saw it called out as its secret weapon!
Ever since we started talking about Social Media the discussion about culture and how to get workers to use the technologies in a meaningful manner has been ongoing as well
It's not difficult to find examples of sports teams using social media. From the player (Gilbert Arenas' landmark blogging in 2006) to the team (the Red Sox using Twitter to give away free tickets during a rain delay) to the league (the NHL's tweetups ), social media has gone from being an innovative marketing tactic to a must-have component of any marketing strategy. League and individual team marketing functions are hard at work thinking up all kinds of new ways to use social media to increase fan loyalty, buy tickets, buy merchandise, and watch/listen to the games via myriad devices
Social media, with over one billion monthly active visitors, has become an obvious choice for enterprises when it comes to brand promotion and customer engagement
We hear a lot today about how social media is having an impact on our lives
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