Also missing from her brief overview is any mention of social CRM , which, I believe, will become a more critical aspect of business as more and more customer interactions turn social
He received a number of comments and pushed the discussion to the Social CRM Pioneers group on Google under the topic " Social Media Doesn't Scale "
Microsoft wants to go after the Social CRM (SCRM) space. Yammer will let them
While there are good case studies across the full social business spectrum, I find that the so-called Social CRM use case is the easiest and least challenging, with the more rapid access to bottom-line benefits
Today I’m going to turn to a domain that’s already well on its way to being E2.0: customer relationship management (CRM). Social CRM Unlike ACM and ECM, there’s already a thriving sub-discipline devoted to what happens when you apply E2.0 to SCM: social customer relationship management (SCRM)
For example, “Social Media”, “Social CRM”, “Social Networking”, “Social Enterprise” are some terms that can stretch the expanse of “collaboration” widely and I am not going to discuss how in this blog
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