Sloan Management Review (on the future of marketing), American Demographics (on the evolving demographics of Electronic Commerce), USA Today (on the future of the consumer electronics industry), Business Week (on the future of CEO direct reports) and on National Public Radio (debating the future practice of strategy with Professor Michael Porter). Thornton is a columnist at Computerworld, CIO Decisions, and has served as an Advisor to the Founding Editors of Fast Company Magazine
What's humming in the backdrop to all this has a lot less to do with engineering or marketing or financial services or any vested value chain in Michael Porter's rationale for ecosystems of commerce
In his seminal work Competitive Strategy [2] , Michael Porter identifies three competitive strategies–overall-cost leadership, differentiation, and focus
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