In 2005 and 2009 Earley & Associates conducted surveys to designed to understand how organizations understood and applied metadata to content assets and what business benefits they were realizing. The results of the 2009 survey indicated that organizations that are more mature in metadata and taxonomy best practices outperform less mature organizations, with more mature organizations reporting fewerfindability and content management problems.
This year, we are revisiting the 2009 questions for some comparative data and updating the survey with some new ones as well. Given the rate of change in the industry we expect the story the data will tell to be quite interesting.
Please take this opportunity to make your voice heard. AND if you take the survey $2 will be donated to your choice of one of the following charities: American Red Cross, UNICEF or American Cancer Society.
Take the survey now.
Those who take the survey may request a white paper on the full results. Preliminary results will be discussed in a free webinar to take place on September 7, 2011.
Please do share this opportunity to participate AND do a good deed!
Sharon Foley
#metadata #survey #ContentManagement